Real Estate landscape in India is poised for change since the sector which was considered unorganized and plagued with challenges is now seeing a breath of fresh air with the entry of big corporates into the market
Real Estate landscape in India is poised for change since the sector which was considered unorganized and plagued with challenges is now seeing a breath of fresh air with the entry of big corporates into the market. The presence of established corporate names is ameliorating the situation with branded names like Tatas ushering in best practices and helping to professionalize the industry. These brands also help consumers to negotiate deals at a better price compared to other unorganized players increasing their competitive edge and help bring in trust which is of paramount momentum. The presence of conglomerates is helping buyers to know about the key information about the builders’ track record, quality of completed projects and overall customer satisfaction. Tata Housing- a Developer whom you can trust One of the most trusted Brands ‘Tata Housing’ has always been associated with the growing real estate market in India.
The company is recognized for its quality construction, ethical and transparent business practices. The company remains dedicated to adopting sustainable environment friendly features like excellent indoor air quality & day lighting, better health & wellbeing of the occupants, more efficient homes in terms of power and water savings. Reaching Out to Consumers As a comprehensive real estate developer, Tata Housing caters to all consumer segments from value housing to luxury. Understanding the consumer needs and to help in ease of buying property in India, Tata Housing pioneered the concept of online home buying by selling houses online through the ‘Great Online Shopping Festival’ in December 2013 and soon after that it launched its flagship online property ‘National Home Buying Day’. Integrating with this, the company also launched first-of-its-kind online property exhibition in line with the efforts to improve the consumer experience in the virtual space.